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m.dk brings the city closer to its passengers

Service

Web Design

Location

Aarhus / Copenhagen

Year

2022

Role

Lead Designer

Client

Københavns Metro

Team

1508 x Knowit

How the Metro’s digital face was transformed into an intuitive and inspiring platform with the user at its core

Metroselskabet was in the middle of a major transformation, where more than just a new website was required. m.dk needed to play a new role within Metroselskabet’s digital portfolio - with a clear focus on creating value for passengers. 
Construction updates and corporate communication remain important parts of Metroselskabet’s communication, but these were separated from m.dk to make room for a solution focused on real-time operations and the pulse of the city as its natural focal points. 

How the Metro’s digital face was transformed into an intuitive and inspiring platform with the user at its core

Metroselskabet was in the middle of a major transformation, where more than just a new website was required. m.dk needed to play a new role within Metroselskabet’s digital portfolio - with a clear focus on creating value for passengers. 
Construction updates and corporate communication remain important parts of Metroselskabet’s communication, but these were separated from m.dk to make room for a solution focused on real-time operations and the pulse of the city as its natural focal points. 

metro_16x9_full2.webp

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